What have you learnt from your audience feedback?

Results

I collected results from a total of 32 different people, all of which were a variety of different ages. In order to collect these results, I printed copies of the questionnaire and I placed them in various public places, all with a copy of the trailer, the poster and the magazine front cover. I placed 30 copies in the library and then handed some out to some of students at my school. I only received 20 sets of results from the library and I believe this was due to the time period, as I only left them there for 2 days.

• Out of the 32 people, 14 said they would rate the trailer an 8 out of the possible 10. This is 43.7% and was the majority. The lowest score the trailer received was a 7.

• The posters most popular score was 9 and this was given by 53.1% of the people.
• The magazine covers most popular score was, like the trailer, 8 and this was given by a record 78.1% of the people who replied.
• 17 out of the 32 people said that there favourite part of the trailer was the titles, making up for 53.1% of the total people. This was followed by the 10 people who said the editing was their favourite part, accounting for a further 31.2% of total people.

• 18 out of the 32 people (56.2%) said that sound was there least favourite feature of the trailer. I cant help but think this was something to do with the loyalty free aspect and the fact that they couldn’t recognise or relate to it.
• 31 out of the 32 people thought that the trailer looked like a real media text. That is 96.8% of the people asked.
• Both the trailer and the poster came in equal in terms of popularity with 12 each, leaving 8 people preferring the magazine front cover.

• The least popular was not simply the flip of these results as you might expect. In fact, the poster and magazine front cover came in equal here with 15 votes each, leaving the trailer with only 2.
• The distribution over this question was relatively even. Style came in top with 8 out of the 32, giving it 25% of the total peoples vote. The main image, cover lines a colour followed, giving a value of 15 together.
• The main image and title came in top with 16 and 12 respectively. These two options were far above any of the others, leaving only 4 people out of the 32 choosing the other options as their favourite part of the poster. The least popular part was ‘Other’ with people not having to specify what they meant by this. 21 out of the possible 32 people chose this option.
• 14 out of the 32 people said that they consumed media surrounding films on a daily basis; this is equal to 43.7%. Weekly was the next popular choice, with 12 out of 32. Interestingly, only one person selected the ‘more’ option.

So what do these results mean?

I have made a video to explain what these results mean and what i've learnt from them. I have uploaded it to youtube and the link is as follows... http://www.youtube.com/watch?v=JNlsC6MRjdY