· The poster uses many warm and bright colours to tell the audience that this film is set in a warm place and makes the audience thing about being too hot, as a result we sympathize with the character in the midst of it.
· The way in which the man is central to the poster tells us he is important and we should concentrate on him, and the bright outline around him makes him appear almost godly and powerful.
· The fact that the skull behind him is so big tells the audience that it is powerful and frightening; this makes the audience feel uneasy, especially when we can see that the man is unaware of its appearance.
· The light in the poster could symbolize hope in the film, but this contrasts with the skull in the middle of it, and therefore the audience is left confused and slight disorientated as to what will happen.
· As with many film posters there is a dark section around the edges, which along with symbolizing the darker, harsher aspects within the film, makes the writing stand out much more because of the contrast in colours.
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